Pepsi signs deal with Kansas Jayhawks Coca-Cola has had a partnership with the University since 1997, which entails selling Coke products on campus (in vending machines, KU Dining operations, etc.), free products for some events and activities, and funding for scholarships and programming. The original contract was renewed in 2007, but that expired last Saturday, July 1.
Buffalo Wild Wings signs deal with Kansas Jayhawks Buffalo Wild Wings®, Inc. announced today that it has renewed its partnership with the NCAA. An Official NCAA Corporate Partner since 2013, the renewal designates Buffalo Wild Wings as the “Official Hangout for NCAA Sports,” spanning NCAA March Madness®, NCAA Men’s and Women’s Final Four® and all individual Championships, and includes marketing, media and activation rights surrounding all 90 NCAA Championships. Buffalo Wild Wings’ partnership with the NCAA is through a joint agreement with Turner Sports and CBS Sports.
Quicken Loans signs deal with Kansas Jayhawks DETROIT – Detroit-based Quicken Loans, the nation’s second largest retail mortgage lender, today announced a partnership with 26 of the most recognizable collegiate athletic programs in the country. As part of the newly formed relationship, Quicken Loans and the participating schools are teaming up to offer game day giveaways and in-game activities to enhance the overall fan experience.
Nissan partners with Kansas Jayhawks NASHVILLE, Tenn. – Nissan today announced a historic deal to become an Official Sponsor of 100 colleges and universities nationwide, and a proud supporter of select NCAA Championships. The four-year agreement marks the widest-reaching sponsorship in the history of collegiate sports.
Continental Tire sponsors Kansas Jayhawks The company has entered a multi-year college basketball partnership with International Management Group (IMG) property schools and Learfield property schools. The partnership names Continental Tire as the Official Partner of Basketball for the schools and includes courtside LED signage at each home game, in-stadium activation, and a targeted TV package for a total of 381 games per season.