ELYRIA CITY SCHOOL DISTRICT
FOR IMMEDIATE RELEASE

Elyria Schools and Mercy Health Partner in Naming Rights Deal
Elyria City Schools Board of Education tonight approved a long-term partnership with Mercy Health for naming rights to the football field at Ely Stadium. The new name effective today is now called Mercy Health Field at Ely Stadium.
Under the terms of the agreement, the deal is for the next 10 years at the terms of $35,000 per year. It is worth a total of $350,000, to the school district over the life of the agreement, with a mutual renewal option.
“This is a great thing from the perspective of athletics and from that of the school community as a whole,” said Dr. Thomas Jama, Superintendent of Elyria Schools. “Mercy Health’s investment in the Elyria Schools supports the financial aspects of the construction project itself, but it also opens the door for the district and Mercy Health to explore future healthcare opportunities that benefit all students in the Elyria Schools.
“It’s a win-win, and I couldn’t be more pleased to welcome Mercy Health to the Pioneer community,” Jama said.
“Our Sisters made a commitment to this community more than 125 years ago - this partnership with Elyria City Schools, deepens our roots in Lorain and Elyria.” Said Edwin Oley, Chief Executive Officer at Mercy Health. “Empowering youth to remain physically and mentally fit is part of our promise and today, this field represents that promise coming to life.” He added.
“Mutually beneficial partnerships have an exponential effect in deepening the roots a company has in a community they’re serving,” said Larry Jaeger, President of Sponsor Burst, a sports marketing company that specializes in naming rights and who helped facilitate the agreement between Mercy Health and the Elyria Board of Education. “Naming rights sponsorships have become an invaluable component of a company’s marketing strategy.”
MEDIA CONTACT MEDIA CONTACT
Amy Higgins, (440) 284-8183, Larry Jaeger (440) 994-4499
[email protected] [email protected]
www.elyriaschools.org www.SponsorBurst.com
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