Bosch signs deal with Modernism Week IRVINE, CA--(Marketwired - Feb 3, 2016) - Modernism Week and Bosch home appliances, the premier European kitchen design brand, are pleased to announce Bosch as Modernism Week's official home appliance sponsor for its 11th annual festival. The event, which will take place in Palm Springs, California from February 11-21, 2016, celebrates midcentury modern design, architecture, art, fashion and culture with more than 250 events, including tours, films, lectures, parties and exhibitions.
Virgin America signs deal with Modernism Week SAN FRANCISCO, Jan. 6, 2016 /PRNewswire/ -- Virgin America, the California-based airline known for bringing the fun and style back to flying, and Modernism Week, an annual festival in Palm Springs that highlights the mid-century modern design that Palm Springs is known for, are partnering to create an interactive vintage modern exhibit at the airline's gate at Palm Springs International Airport (PSP) during the festival from February 11-21, 2016. In a nod to the golden age of flying and Virgin America's own stylish flight experience, the partners have teamed up to design a chic, mid-century take on the traditional airport gate through a unique real-world exhibit that will include late 1960s era lounge chairs with matching ottomans, tables and Lucite lamps – all set atop a chic mod rug at the airline's PSP gate. Designed by Marc Joseph of the Wonderama vintage furniture and art boutique in Palm Springs – which launched during Modernism Week 2015 – flyers traveling to Palm Springs during this year's Modernism Week on Virgin America will be stepping back in time. The gate exhibit will also include a custom-made backdrop by Los Angeles artist, Nat Reed, who is renowned internationally for his interpretations of the "Familiar Modern." Reed's last show, "Post-Fabricated, Reimagining the Already," was a highlight of Modernism Week last year.