Diesel signs deal with Mumbai Indians KOLKATA: Reliance Industries-owned Indian premier league (IPL) team Mumbai Indians collaborates with fashion brand Diesel in its first ever association with cricket to produce a limited edition collection. The first collection will be launched later this year followed by a second release in the spring of 2017 and will be sold globally in all major cricket playing markets.
Usha International signs deal with Mumbai Indians Usha International, leading household consumer durables company, has partnered with Mumbai Indians as official partners in the 7th season of the Indian Premier League, 2014. This collaboration is a part of Usha’s larger effort in promoting sports and engaging with the younger audience. It also blends perfectly with the Usha brand ethos ‘Play’ and thus promoting a healthy and cheerful lifestyle.
Etihad Airways partners with Mumbai Indians Etihad Airways has signed up as principal sponsor of Mumbai Indians, the Mukesh Ambani-backed Indian Premier League team that won the tournament in the sixth season. Videocon D2H is the other principal sponsor of the team. The sponsorship amount could not be ascertained.
BlackBerry partners with Mumbai Indians "As Indians, we live and breathe cricket, and BlackBerry is thrilled to be the official partner of Mumbai Indians. We are hopeful that via BBM Channel, Mumbai Indians fans across the globe will be able to engage, interact and stay updated," BlackBerry Asia Pacific's Senior Director for BBM marketing Krishnadeep Baruah said while announcing launch of channel.