The Action Network sponsors NASCAR DAYTONA BEACH, Fla. (May 6, 2019) – NASCAR® today announced a new content partnership with The Action Network, the most trusted source for sports betting insights and analytics, as part of the sport’s continued push to educate and engage fans around legalized sports betting.
Genius Sports partners with NASCAR DAYTONA BEACH, Fla., May 3, 2019 /PRNewswire/ -- NASCAR and Genius Sports, the global leader in sports data solutions, today announced a landmark deal that will see Genius Sports develop an official NASCAR gaming offering for legal sportsbooks. The new agreement is the first step toward creating an advanced live betting product that will drive fan interest and deepen engagement around NASCAR race events.
Sugarlands Distilling Company signs deal with NASCAR DAYTONA BEACH, Fla. – Award-winning moonshine distillery Sugarlands Distilling Company, LLC. has entered the sport by signing agreements with both the sanctioning body and one of the most iconic tracks on the circuit, Talladega Superspeedway. The new partnerships designate Sugarlands Shine as the “Official Moonshine of NASCAR” and as the title partner of the NASCAR Gander Outdoors Trucks Series fall race, the Sugarlands Shine 250.
Dansons partners with NASCAR DAYTONA BEACH, Fla. – NASCAR and Pit Boss Grills announced a multi-year agreement that introduces one of the fastest growing grill brands as the “Official Grill of NASCAR®.” This new deal marks Pit Boss Grills’ first partnership with a professional sports property and will strengthen the company’s campaign to grow brand awareness on a national scale.