SponsorPitch - Road America

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Henry Repeating Arms signs deal with Road America ELKHART, Wis., Aug. 23, 2019 /PRNewswire/ -- Henry Repeating Arms and Road America have reached an agreement naming Henry Repeating Arms as the title sponsor of the 2020 NASCAR Xfinity Series race at the world-renowned 4-mile, 14-turn road course. The Henry 180, scheduled for August 8, 2020, takes place less than 300 miles away from Henry Repeating Arms' 138,000 sq. ft. manufacturing facility in Rice Lake, WI. 08/2019

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Rev Group partners with Road America REV GROUP NAMED TITLE SPONSOR FOR NTT INDYCAR SERIES EVENT AT ROAD AMERICA ELKHART LAKE, Wis., January 16, 2019 - REV Group, Inc., a Milwaukee-based manufacturer of industry-leading specialty vehicle brands and provider of parts and services, has signed on to be the title sponsor of the June 20-23, NTT IndyCar Series event at Road America, the race on June 23 will be known as the REV Group Grand Prix and will be televised on NBC beginning at 11 a.m., central. "REV is excited to be the title sponsor of the NTT IndyCar Series event at Road America," said Tim Sullivan, President and CEO of REV Group, "Road America is one of North America's premier road courses, and a proud part of our community. Motorsports is an effective platform for REV to connect with our customers and showcase the technology, engineering and quality we put into our vehicles. We are using the REV Group Grand Prix at Road America to pay tribute to first responders, sharing our appreciation for the dedicated people who use our vehicles each day to serve their communities." As part of REV's entitlement of the NTT IndyCar REV Grand Group Prix weekend, June 20-23, REV will create a unique hospitality and race experience to salute first responders at the event. Additionally, vehicles from E-ONE, AEV, Wheeled Coach and Fleetwood RV and other REV brands will be prominently featured and on display allowing fans to get a close look at the REV specialty vehicles that equip first responders and enrich the RV lifestyle. As the parent company of 30 specialty vehicle brands, REV connects and protects communities around the world with a lineup of vehicle brands that span the bus, emergency (fire and ambulance), recreation and specialty markets. REV's lineup of brands features vehicles that help fight fires, transport patients to hospitals, shuttle travelers to airports and children to schools, and create memorable experiences for outdoor enthusiasts. More than 240,000 REV vehicles are in service today across America- a bumper-to-bumper feat that stretches from New York City to Dallas. "REV Group is a great fit for Road America," said George Bruggenthies, Road America's Senior Consultant and former President and General Manager. "They have a unique cadre of brands that have been instrumental in moving America forward. From first responders to families, REV emanates American pride and American success through its diverse vehicle brands. We feel that REV will incorporate itself very well with Road America's fan base while rewarding first responders through this entitlement. We are very excited to have them on board in such a prestigious capacity." The NTT IndyCar Series REV Group Grand Prix weekend takes center stage at Road America June 20-23 where an international lineup of drivers will have their chance to battle it out for glory on one of the world's most revered road courses. The first NTT IndyCar race at Road America took place in 1982, when Hector Rebaque was crowned as the winner. In 2000, Dario Franchitti set the track record with a lap of 1 minute, 39.866 seconds (145.924 mph) set in qualifying for the 2000 race. Legendary drivers Mario Andretti, Michael Andretti and Emerson Fittipaldi have each won three times at Road America, while Jacques Villeneuve and Paul Tracy were two-time winners on the high-speed course. Since the NTT IndyCar Series returned in 2016, Will Power, Scott Dixon and Josef Newgarden have earned titles at the storied circuit. Tickets are available and additional event details, ticket pricing, a tentative event schedule and camping information can be found at www.roadamerica.com or by calling 800-365-7223. Anyone 16-years-old and under are FREE with a paying adult at the gate. All races will run rain or shine. About Road America: Established in 1955, Road America is located midway between Milwaukee and Green Bay in Elkhart Lake, Wisconsin. The world's best racers have competed at this legendary four-mile, 14-turn road circuit for over 60 years. The 640-acre, park-like grounds offer amazing viewing opportunities, fantastic concessions and high-speed excitement to hundreds of thousands of spectators each year. In addition to public race weekends, Road America offers a variety of group event programs, the CTECH Manufacturing Motorplex for karting and supermoto, and the Road America Motorcycle and Advanced Driving Schools. For more information, visit www.roadamerica.com Follow Road America on www.facebook.com/RoadAmerica and on Twitter: @roadamerica or call 800-365-7223.###Chevrolet - The Official Vehicle of Road America 01/2019

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Johnsonville Sausage sponsors Road America "Johnsonville is excited to continue its longtime racing support at Road America," said Ron Schroder, brand manager at Johnsonville. "We're proud to elevate our involvement this year as a title sponsor of the NASCAR XFINITY Series race in August, when some of the best drivers in NASCAR will battle the challenging Road America course. It's going to be an outstanding day of racing." 03/2017

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Kohler sponsors Road America Kohler Co. will be the title sponsor for the Verizon IndyCar Series' return to Road America, which will be known as the KOHLER Grand Prix. The green flag will fly on the event at approximately 12:15 pm CST on June 26. 05/2016

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Pepsi signs deal with Road America Road America Announces Partnership With PepsiRoad America and Lakeside Pepsi Cola announced today a five-year partnership that names Lakeside Pepsi Cola as the exclusive provider of carbonated beverages and select non-carbonated beverages served at Road America. Lakeside Pepsi Cola beverages, including iconic brands such as Pepsi, Diet Pepsi, Mountain Dew, and Sierra Mist, plus other beverages such as Gatorade, Rockstar, Lipton Tea, Ocean Spray Juice Drinks, Aquafina Water, Starbucks Iced Coffee and Frappuccino, will be exclusively served at the track, with Pepsi named as the official soft drink of Road America."We are very pleased to be adding Pepsi to Road America's growing list of corporate partners," said Road America president and general manager George Bruggenthies. "We've been very fortunate that we have what we feel are the greatest sponsors in the sport and bringing Pepsi into our family is a perfect fit for where we are and where we intend to go. We are anxiously looking forward to a long and rewarding partnership with what is one of the most recognized and respected companies in the world.""Lakeside Pepsi Cola is very excited to partner with a revered venue such as Road America," said Pete Schueller, vice president of Lakeside Pepsi Cola. "We look forward to working together as we bring our broad product portfolio to race fans at America's National Park of Speed and develop exciting consumer marketing programs to help grow our businesses together."The multi-year partnership between Road America and Lakeside Pepsi Cola also includes a number of shared multi-state marketing initiatives designed to help both entities increase brand awareness and promote their products throughout the area and the racing community.Road America's first race weekend will be May 17-19, when it hosts the (SVRA) Spring Vintage Weekend. Two-wheeled action takes center stage when the GEICO Motorcycle AMA Subway SuperBike Doubleheader hits the track on May 31-June 2. One week later, June 7-9, vintage motorcycle enthusiasts will be on track during the AHRMA Vintage Motorcycle Classic, followed by the WeatherTechÂ® Chicago Region SCCA June SprintsÂ® from June 13-16 - Road America's longest running annual sports car event.The NASCAR Nationwide Series and ARCA Series roll into Road America on June 20-22, bringing intense wheel-to-wheel stock car racing action to the nation's most intimidating road course. A mid-summer classic, The HAWK with Brian Redman, takes place July 18-21, and has quickly grown to become one of the largest vintage racing events in the country. Chevrolet's Corvette will receive top honors as the featured marque during The HAWK in celebration of Corvette's 60th Anniversary.In early August, Road America will host the Ferrari Club of America's 50th Anniversary, August 1-4, and the following weekend on August 8-11, the newly formed GRAND-AM / ALMS Series takes over Road America's 4-mile circuit for what will be the most incredible weekend of sports car racing in the world. Fans will get to see the VISITFLORIDA.com Sports Car Challenge 250 GRAND-AM Rolex Sports Car Series race on Saturday, Aug. 10, with the Road America 245 Powered by Orion Energy Systems ALMS race presented by Tequila Patron on Sunday.September 6-8, the VSCDA Elkhart Lake Vintage Festival returns, featuring several impressive machines including many pre-war racers and Can-Am enthusiasts. The 2013 season is capped off with the 50th Anniversary of the SCCA National Championship RunoffsÂ® September 19-22, where more than 600 competitors will attempt to make history at America's National Park of Speed.PaddockTalk Perspective 11/2014

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