Diageo partners with Seattle Sounders FC Major League Soccer is on a roll. Last season, the league set new highs in TV viewership, average ticket price and social audience. Prospective team owners are still clamoring for a share of the league even at a $200 million expansion fee, and brands have been shelling out to associate with the ascending league. In 2017, Adidas agreed to pony up $117 million per year for its apparel deal, and in the few years since, MLS has added or renewed deals with the likes of Audi, Heineken, MGM Resorts, Home Depot and meditation app Headspace.
Zulily sponsors Seattle Sounders FC SEATTLE, WASH. - As Seattle Sounders FC prepares to celebrate 10 years in Major League Soccer in 2019, the club today announced an exciting move both for the team and professional soccer in Seattle: A new jersey front sponsorship deal with locally-based online retailer Zulily. A company driven by attentive customer service in the digital age, Zulily is headquartered in Seattle, with corporate offices in Ohio as well as distribution centers in Nevada, Ohio, Pennsylvania and China. In addition to its new relationship with the Rave Green, Zulily is also partnering with National Women's Soccer League side Seattle Reign FC. The partnership marks Sounders FC's first new kit sponsor since joining MLS in 2009, ushering in a historic new era for the sport in the Puget Sound region, as both men's and women's professional teams unite under one community-focused partner.
Clear signs deal with Seattle Sounders FC CLEAR, the company using biometrics to build a connected, secure and frictionless world, announces three new initiatives in Seattle enabling fans of the Seahawks, Sounders FC and Mariners to move through security quickly and to purchase concessions with the tap of a finger: The Seahawks are the first NFL team to join CLEAR’s nationwide network, enabling frictionless entry and concession experiences available beginning at this week’s first pre-season game. Seahawks and Sounders FC fans at CenturyLink Field and Mariners fans at Safeco Field can now purchase concessions with the tap of a finger using CLEAR, the first time in the United States that biometrics replace an ID for age validation and credit card for purchase in a single touch. Sounders FC is the 4th Major League Soccer team to add CLEAR for fans to speed through stadium security.
Google signs deal with Seattle Sounders FC In a landmark media rights agreement, Seattle Sounders FC and YouTube TV today announced a multi-year partnership that sees the latter become the official live TV streaming home of the Rave Green. YouTube TV becomes the exclusive streaming destination for all Sounders FC matches, in the first agreement of its kind for Seattle’s Major League Soccer club. Fans can now watch the Rave Green live with YouTube TV on Xbox One, Apple TV, Roku, smart TVs and other popular TV streaming platforms, in addition to viewing options on their mobile device, tablet, or computer.
Washington Federal signs deal with Seattle Sounders FC Seattle Sounders FC today announced that it has come to an agreement with Washington Federal to make the financial institution the club’s exclusive banking partner through 2025. Washington Federal is a homegrown Seattle-area bank established in 1917 as Ballard Savings and Loan Association. Washington Federal is now a national bank with a branch network in eight western states.
SeatGeek sponsors Seattle Sounders FC The Sounders will become the second team to use SeatGeek’s primary ticketing platform — with the Portland Timbers and Minnesota United FC set to do so starting in 2019 — since the company became the official ticketing partner of Major League Soccer in July 2016. By