Linglong Tire partners with VfL Wolfsburg As of 1 January 2015, Shandong Linglong Tire will become an international partner to German Bundesliga and Europa League football club VfL Wolfsburg. The multi-year deal sees the tyre maker become a sponsorship partner to the Wolfsburg men’s team in markets outside of Germany. The partnership includes a commitment with Wolfsburg United, the international sporting project from VfL Wolfsburg, and will subsequently support respective Unicef projects and the VfL football school.
Nexen Tire signs deal with VfL Wolfsburg Nexen signs sponsorship deal with Germany’s VFL WolfsburgNexen Tire has taken on a new European sporting commitment with the signing of a sponsorship contract with German football club VFL Wolfsburg. The contract gives Nexen exposure through the 240 metre-long LED advertisement board and other advertising positions at the team’s home stadium, Volkswagen Arena, and on the VFL Wolfsburg homepage for the 2013-14 half season. Nexen also gains the right to use photos of the team’s players in its advertising and promotional activities.