Air Asia partners with Spotify 20 promising musical talents from the Asean region will be shortlisted and vie for a chance to perform with the airline’s ambassador, David Foster. — AFP picKUALA LUMPUR, Nov 13 — AirAsia has launched the ‘Dreams Come True with AirAsia’ campaign to find and nurture Association of South-east Asian Nations (Asean) music talent.
Air Asia partners with Ultimate Fighting Championship NEW YORK – UFC®, the world’s premier mixed martial arts organization, today announced a new multi-territory partnership with AirAsia, Asia’s leading low-cost carrier, to serve as the global brand’s first-ever “Official Airline” sponsor. The partnership, which encompasses Asia and Australia, will begin on Saturday, November 4, during the highly-anticipated UFC® 217: BISPING vs. ST-PIERRE, live from Madison Square Garden in New York, New York.
Air Asia partners with Southeast Asian Games KUALA Lumpur 2017 (KL2017) received another shot in the arm following AirAsia’s commitment to sign as Gold Sponsor of the 29th SEA Games and 9th ASEAN Para Games 2017.AirAsia will be known as “Official Airline Partner“ of KL2017, committing a sponsorship to a tune of between RM3 million to RM7.5 million comprising cash and products or services.This include flight tickets for sports officials and those involved in various KL2017 activities, including the on going Rising Together Baton Run and the upcoming KL2017 Torch Run.Youth and Sports Minister YB Brig Gen Khairy Jamaluddin expressed his appreciation over AirAsia’s commitment in contributing towards the development of the national sports agenda.“It is very evident that AirAsia is committed to giving back to the community via sports. Sports indeed serves as a platform to unite people and with all they’ve been doing with sports, AirAsia is very much aware of this”, he added.Following AirAsia’s sponsorship, MASOC’s aim of achieving its RM80 target in overall sponsorship is close to becoming a reality. “We’re almost there, we’ve now achieved 88 percent of the overall sponsorship target. The amount accumulated thus far stands at RM70.5 million, this include cash and sponsorship in kind and services.“We’ve raised RM21 million in cash sponsorship while for products and services, the total sponsorship is worth RM49 million, which is 99 percent of the target.“By next month, I believe we will get closer to our actual target,” said YB Brig Jen Khairy at the sponsorship signing ceremony between MASOC and AirAsia.Also present at the ceremony were Deputy Youth and Sports Datuk M. Saravanan, MASOC Chief Executive Officer, Dato’ Sri Zolkples Embong, Olympic Council of Malaysia (OCM) Secretary General Datuk Low Beng Choo and AirAsia executive Chairman Datuk Kamarudin Meranum and Air Asia Chief Executive Officer Aireen Omar.Prior to this, AirAsia has collaborated with the Ministry of Sports in the promotion of sports including in MotoGP as well as providing rewards to Rio Olympic Games and Paralympic Games 2016 medalists from the Southeast Asian countries in the form of free flights.