Aramark partners with National Football League The National Football League (NFL) and Aramark (ARMK) announced a multi-year agreement today that will enable Aramark to serve as the official retail merchandise concessionaire for all special league events in the United States, including the Super Bowl, Pro Bowl, Scouting Combine, NFL Draft, and Kickoff.
Aramark sponsors South Carolina Gamecocks Under terms of the agreement, Aramark, which partners with more than 15 NCAA Division I Athletics programs, will provide food and beverage services for eight USC campus venues, including Williams-Brice Stadium, Colonial Life Arena and Founders Park. For premium dining and catering services, Aramark has partnered with Columbia, S.C.-based Southern Way Catering, which has managed these services at the football stadium for the past five years.
Aramark sponsors LSU Tigers BATON ROUGE – As part of LSU’s ongoing effort to enhance the fan experience at its athletic venues, the school announced it has partnered with Aramark to provide food and beverage services at all athletic facilities on campus. Aramark, which provides food and beverage service to more than 15 NCAA Division I athletic programs as well as 10 NFL, eight MLB, seven NHL and five NBA franchises, will manage all aspects of concessions for LSU’s eight campus venues, including Tiger Stadium, the Pete Maravich Center, Alex Box Stadium and Bernie Moore Track and Field Stadium. “This is a significant enhancement for LSU athletics and most importantly for our fans,” LSU Vice Chancellor and Director of Athletics Joe Alleva said. “This is a long-term commitment between LSU and Aramark and our fans will start noticing immediate improvements in food and beverage at our athletic events this fall.” Those LSU fans going to Houston for the season-opener against BYU will be able to experience Aramark concessions as they provide food and beverage service at NRG Stadium. Aramark is also the food and beverage provider at SEC member institutions Georgia, Tennessee and Kentucky. “We are honored to partner with one the most prestigious athletic departments in all of college sports,” said Carl Mittleman, President of Aramark’s Sports and Entertainment division. “LSU has some of college athletics most energetic and passionate fans and we look forward to utilizing our insights and expertise to deliver a dynamic food and beverage program that enhances the game day experience.” Alleva said the new partnership will mean more efficient service and greater menu options with more local flare. “This is Louisiana - food is a very important part of our culture,” said Alleva. “We want to better meet the needs and desires of our fans and we are confident this partnership helps us to do that." Initial points of emphasis will focus on increasing speed of service, upgrading basic cooking equipment and integrating new point-of-sale technology. Over the course of the partnership, LSU and Aramark will work together to renovate existing concessions stands, design more vibrant and accessible destinations, and offer greater menu variety. Aramark has a long history and extensive experience managing operations for premier live events such as the NCAA Final Four, BCS Football Championship, Super Bowl, MLB, NBA and NHL All-Star Games, World Series, Stanley Cup Finals, Copa America and World Meeting of Families/Papal Visit.