Sponsor Summary

Bimbo Bakeries USA is the American corporate arm of Mexico's Grupo Bimbo. It is the largest bakery company in the United States, owning six of the top twelve fresh bread brands in the United States. The name, made up in Mexico, does not mean anything in Spanish. The pronunciation is given on packaging as "Beembo" to distinguish it from the American slang term "bimbo".

Deal

10/2016

Bimbo Bakeries sponsors Phoenix Suns

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Deal

04/2016

Bimbo Bakeries partners with Finding Dory As everyone's forgetful blue tang Dory dives back into the sea-and theaters-this summer in Disney•Pixar's FINDING DORY, 13 brands have signed on to support the film. The massive promotional campaign features collaborations with Aussie, BAND-AID Brand, Bounty, Coppertone, Ice Chips, Juicy Juice, Kellogg's, KRAFT Macaroni & Cheese, Nature's Harvest Bread, Pirate's Booty, Quaker, Subway and Yoplait GoGurt. "Finding Dory," which showcases Dory's life-changing journey to find her family, opens in theaters nationwide June 17, 2016.

Read more at www.broadwayworld.com

Deal

04/2015

Bimbo Bakeries signs deal with MORE/FITNESS/SHAPE Women's Half-Marathon HORSHAM, Pa., April 14, 2015 /PRNewswire/ -- Bimbo Bakeries USA celebrates the nationwide launch of its new premium bread line, Healthfull®, by unveiling "Love, Your Bread," a fully integrated marketing campaign that brings to life how whole grain bread has the power to love you back in deliciously fun and unexpected ways. The Healthfull® line will live within the Arnold®, Brownberry® and Oroweat® brands' portfolio of products.

Read more at finance.yahoo.com

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