Bluegreen Corporation is a private vacation ownership company based in Boca Raton, Florida that employs more than 4,500. It provides vacations to more than 170,000 users in the form of stays at company-managed resorts plus hotel, resort and cruise options available through upselling and third-party exchanges. Since 2009, Bluegreen has made its development, management, sales and marketing, title, mortgage and financial services available to other resort operators on a fee-for-service basis. Originally a land-sale company, Bluegreen until 2012 also developed purchased land into residential and golf course communities and sold home sites within the tracts directly to consumers.