Sponsor Summary

Based in Dallas, Texas, Branded Retail Energy Company (BRECo) is in the business of marketing electricity through affinity partnerships. BRECo develops concepts, creative, implementation and customer acquisition platforms that focus on sports, cause and educational institutions. BRECo created the Texas Longhorns Energy, Texas A&M Aggie Energy and SMU Mustangs Energy programs and manages the ongoing marketing and sponsorship elements.

Deal

11/2014

Branded Retail Energy partners with Illinois Fighting Illini CHAMPAIGN, IL - April 19, 2011 - Representatives from the University of Illinois Division of Intercollegiate Athletics, Branded Retail Energy and Champion Energy announced an exciting new sponsor to the Fighting Illini family with the official launch of Fighting Illini Energy. Through this innovative program, proud fans can now support both the University of Illinois and the Fighting Illini from their homes and businesses; simply by paying their electricity bill.

Read more at www.fightingillini.com

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Deal

11/2014

Branded Retail Energy partners with Baylor Bears

Read more at sponsorpitch.com

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Deal

11/2014

Branded Retail Energy signs deal with Texas A&M Aggies Texas A&M University’s athletics department, through its licensing affiliates, has signed an agreement with Dallas-based Branded Retail Energy Co. to create Texas A&M Aggie Energy. The new energy service will be officially launched on Sept. 3 to mark the start of the college football season and will be marketed to Texas A&M students, former students and fans.

Read more at www.bizjournals.com

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