Braun signs deal with Russell Wilson CINCINNATI, Aug 07, 2014 (BUSINESS WIRE) --Today, Braun, a member of the Procter & Gamble family, unveiled its new branding campaign – #FaceGreatness with Braun Confidence. The consumer-facing print and TV advertisements – as well as digitalvideo, socialmarketing, and brand packaging – feature the NFL, as well as Braun’s new U.S. spokesperson, Seattle Seahawks Super Bowl champion quarterback, Russell Wilson. The #FaceGreatness initiative – which began with covert social media “peptalk” engagement with Russell Wilson this week – officially launched today via national print advertising, onlinevideos and digital content on Braun’s website and socialproperties. The campaign was developed to encourage men to be confident, to chase their dreams, and to never give up on their quest to achieve greatness.
Braun partners with A.C. Milan MILAN – Braun is now entering the football world with an important sponsorship agreement with AC Milan. The club’s newest Official Partner has signed a deal that starts this season with the top flight Italian club. The deal, which was signed with the help of Infront Italy, the club’s official sponsorship advisor, will include valuable visibility within the San Siro Stadium during all of Milan’s home matches as well as the club’s training centre Milanello. Braun will also be a part of club communications both on the website and through the club magazine Forza Milan!.