CarMax signs deal with KaBOOM! RICHMOND, Va.--(BUSINESS WIRE)--CarMax, Inc. (NYSE: KMX), the nation’s largest retailer of used cars, announces today the launch of a new, $5 million partnership with KaBOOM!. The CarMax Foundation and KaBOOM!, a national nonprofit organization dedicated to giving kids the childhood they deserve by bringing play to those who need it most, have successfully provided 100,000 kids across the nation with access to play. This partnership aims to triple their impact by reaching a total of 300,000 children by the end of 2018. To celebrate the official coast-to-coast launch of the partnership, more than 400 volunteers will simultaneously build two new playgrounds today, April 7, in El Cajon, Calif. and Fort Worth, TX.
CarMax sponsors Minnesota Golden Gophers RICHMOND, VA. – Sept. 14, 2015 – CarMax, Inc. (NYSE: KMX), the nation’s largest retailer of used cars, today announced new partnerships with three top NFL and NCAA teams. As part of new multi-year sponsorship agreements, CarMax is now the official used car retailer of the NFL’s reigning Super Bowl champion New England Patriots and the NCAA’s Minnesota Golden Gophers. Additionally, as a proud partner of the Denver Broncos, CarMax will build on the success of its previous partnership leading into the 2015-16 season.
CarMax signs deal with New England Patriots BOSTON, Sep 15, 2015 (BUSINESS WIRE) --CarMax, Inc. KMX, +3.70% the nation’s largest retailer of used cars, today announced a new partnership with the National Football League’s reigning Super Bowl champion New England Patriots. As part of the multi-year sponsorship agreement, CarMax is now the official used car retailer of the team and will be visible to fans and consumers through extensive branding within Gillette Stadium and the surrounding footprint, as well as media, digital and social elements throughout the 2015 season. The company will also be honoring local community heroes and donating $80,000 to area nonprofits through a consumer contest called The Bright Side of Game Day.