Chevrolet partners with Invictus Gaming Credit: Invictus Gaming/Chevrolet Mentioned in this articleCompanies: American car brand Chevrolet signs a partnership deal with Chinese esports organization Invictus Gaming (IG). Chevrolet’s logo has appeared on IG’s regular team jacket and LPL team jersey, and the team will specifically promote the new Chevrolet Tracker SUV. IG and Chevrolet posted an “IG X Tracker” commercial on Weibo, featuring the five IG League of Legends players. In addition, the players each appeared in their own Chevrolet commercials.
Chevrolet sponsors Jose Altuve “Chevy and José Altuve share a love of baseball, involvement in our communities and a commitment to developing the next generation of players,” said Chevy marketing boss Paul Edwards. “This partnership helps us give back to our communities and support youth baseball through the Chevy Cares platform.”
Chevrolet signs deal with Lego Movie 2: The Second Part DETROIT — Chevrolet and students from the Oxford Community School’s FIRST LEGO® League and Detroit’s Ralph Waldo Emerson Elementary’s A World in Motion Program unveiled the first-ever full-size LEGO® Silverado today at the North American International Auto Show just ahead of the show opening to the public. The model is an exact life-size replica of the all-new 2019 Silverado 1500 LT Trail Boss, and it is the first full-size Chevy vehicle built entirely of LEGO bricks.