CKE Restaurants signs deal with Twitch Today, CKE Restaurants Holdings, Inc. (“CKE”), parent company of Carl’s Jr.® and Hardee’s® restaurant chains, announce a branded activation with social video platform, Twitch, so massively explosive that it couldn’t be contained by a sound stage, taped-off city block, or, if we’re being honest, any location inhabited by living creatures within a five-mile radius. Safety first, right?
CKE Restaurants signs deal with Call of Duty: Black Ops III Call of Duty®: Black Ops III, a Tex Mex Bacon Thickburger and Charlotte McKinney - sounds like the best day ever! Today, Carl’s Jr.® and Hardee’s® announced a groundbreaking partnership with Activision in support of the upcoming release of Call of Duty: Black Ops III on November 6.
CKE Restaurants signs deal with Ronda Rousey The mania surrounding UFC women's bantamweight champion Ronda Rousey continues to grow, both as a celebrated sports figure and endorsement machine. In terms of the latter, a spokesman confirmed to Eater.com on Monday that Rousey will be the new face of U.S. burger chain Carl's Jr.