Coors Light signs deal with Grand Prix of Boston Colorado beer maker MillerCoors and Randolph alcohol distributor Burke Distributing Corporation will be advertising and promoting the race ahead of the event. The two companies join a roster of more than 30 sponsors including Exonn Mobil, tire maker Firestone, and Japanese tech company Konica Minolta. Boston technology company LogMeIn — whose Fort Point headquarters overlook the Indy course — is the biggest sponsor signed on so far.
Coors Light signs deal with Winter X Games ESPN unveils today the sponsors for this year’s X Games Aspen, taking place in Buttermilk Mountain in Aspen Snowmass, January 28-31, 2016, with live coverage on ESPN and ABC. AT&T, Coors Light, Intel and LifeProof join the roster of official sponsors alongside returning America’s Navy, GoPro, Harley-Davidson, Jeep ® brand and Monster Energy. Additional sponsors include Oakley, Polaris, Skype and Xbox.