GU’s original Energy Gel was launched in 1994 in Berkeley, CA. GU Energy Labs consistent innovation keeps GU at the forefront of the industry. Roctane, Chomps and GU Recovery Brew are staples of endurance athletes worldwide, providing scientifically-proven, performance-tested nutrition.
Works closely with a counterpart in Experiential Marketing and with the Marketing Communications Team to build a marketing program that meets needs of key stakeholders and business goals for th...
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