H.E.B. signs deal with Houston Outlaws FRISCO, Texas, April 8, 2019 /PRNewswire/ -- H-E-B and Houston Outlaws have entered into an official partnership to bring the family-owned food retailer into the world of esports through the team's south Texas representation in Activision-Blizzard's Overwatch League.
H.E.B. signs deal with San Antonio Commanders “H-E-B is a San Antonio and Texas staple,” said Commanders President Vic Gregovits. “Having H-E-B join as a founding partner for our inaugural season is another example of the Commanders and the Commanders’ brand becoming integrated into the San Antonio community.