High West Distillery sponsors U.S. Ski and Snowboard Association PARK CITY, Utah (August 7, 2017) – U.S. Ski & Snowboard, the national governing body of Olympic skiing and snowboarding, has named High West Distillery, Utah’s first legal distillery since 1870, its new spirit sponsor. The partnership is set for three years, effective now through April 1, 2020, opportunely timed for U.S. Ski Team, U.S. Snowboard Team and U.S. Freeski Team athletes to compete on the global stage.