KFC signs deal with ESPN8 'The Ocho' As part of KFC’s presenting sponsorship of ESPN8 “The Ocho,” ESPN’s in-house creative agency, ESPN CreativeWorks, has created a series of fun, off-beat vignettes that align with the day’s programming. Eight vignettes will air throughout a 24-hour period on Wednesday, August 8 (8/8) on ESPN2.
KFC signs deal with Rugby League World Cup The RLWC2017 will be co-hosted by Australia and New Zealand with three pool matches in Papua New Guinea from 27 October – 2 December 2017 and features 14 teams, contesting 28 games, in 13 cities. The tournament will be the biggest event in the region during 2017, with an estimated event record of 450,000 fans expected to attend the RLWC2017.
KFC signs deal with Roush Fenway Racing CONCORD, N.C. (Jan. 20, 2016) – Roush Fenway Racing has announced a multi-race partnership with KFC as a primary partner for Greg Biffle and his No. 16 Sprint Cup Series team during the 2016 season. The partnership will kick off at Daytona Speedweeks and include primary placement in the famed Daytona 500 and Sprint Unlimited All-Star events at Daytona International Speedway.