Clothing Line
Levi Strauss & Co. is a privately held American clothing company known worldwide for its Levi's brand of denim jeans. It was founded in 1853 when Levi Strauss came from Buttenheim, Bavaria, to San Francisco, California to open a west coast branch of his brothers' New York dry goods business. In 1873 Levi Strauss and tailor Jacob Davis received a U.S. patent to make the first riveted men's work pants out of denim: the first blue jeans. The company briefly experimented with a public stock listing, but remains owned and controlled by descendants and relatives of Levi Strauss's four nephews. The company has its corporate headquarters at Levi's Plaza in San Francisco. read more
Levi Strauss & Co. is a privately held American clothing company known worldwide for its Levi's brand of denim jeans. It was founded in 1853 when Levi Strauss came from Buttenheim, Bavaria, to San Francisco, California to open a west coast branch of his brothers' New York dry goods business. In 1873 Levi Strauss and tailor Jacob Davis received a U.S. patent to make the first riveted men's work pants out of denim: the first blue jeans. The company briefly experimented with a public stock listing, but remains owned and controlled by descendants and relatives of Levi Strauss's four nephews. The company has its corporate headquarters at Levi's Plaza in San Francisco. read more
Activity
Deal

Levi Strauss & Co. signs deal with Prime League 06/2020 Wir freuen uns, mit Levi's® einen weiteren großen Namen als Partner der Prime League vorstellen zu können. Das innovative Mode-Unternehmen will den deutschsprachigen Esport voranbringen und fokussiert sich dabei auf die Community.

Deal

Levi Strauss & Co. sponsors USA Cycling 10/2019 USA Cycling announces an official partnership with apparel and lifestyle brands Champion Athleticwear and the Levi’s® brand. This first-of-its-kind partnership will be centered around designing and creating an apparel line for the USA Cycling's BMX Freestyle National Team that includes the athletes, coaches and staff.  The apparel will notably be shown as part of the BMX Freestyle kit at the sport's inaugural debut in the Olympic Games, Tokyo 2020.

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