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Maybelline signs deal with Adriana Lima NEW YORK, June 19, 2014 /PRNewswire/ -- Maybelline New York announced today that Brazilian supermodel Adriana Lima is returning to the brand. She previously served as global spokesperson from 2003-2009. The Maybelline New York veteran will rejoin an elite group of current spokeswomen which includes Christy Turlington, Emily DiDonato, Jourdan Dunn, Marloes Horst, and a host of others.