Microsoft sponsors Girl Starter NEW YORK, April 28, 2017 /PRNewswire/ -- Girl Starter (the "Company"), a transmedia company that provides platforms to activate girls in entrepreneurship and business leadership, debuts its first reality TV show, Girl Starter, tonight. The show, which will air Fridays on TLC at 7 p.m. EDT, follows eight young entrepreneurial women competing for $100,000 of seed funding and services to help transform their business concept from an idea to a reality.
Microsoft signs deal with La Liga LaLiga and Microsoft have announced this morning at an event hosted at the Global Sports Innovation Center in Madrid, a global alliance that seeks to transform the experience of football fans through innovative digital solutions. This agreement, which plans the development of various lines of action, will enable the 1.6 billion worldwide followers of LaLiga through social media channels to access innovative digital products and services that will be delivered in a customized way. For instance, fans will be able to specify their interests in order to access only the most relevant content for their profiles, videos that reflect their preferences or statistics on their favorite teams or players. Through the various digital channels enabled by LaLiga, supporters will be able to share their passion with other fans; facilitating the creation of interconnected communities of fans worldwide.