MilkPEP signs deal with United States Olympic Committee WASHINGTON, Jan. 19, 2016 /PRNewswire/ -- Milk has always been a nutrition powerhouse with its high-quality protein and other essential nutrients powering America's athletes – from the kitchen table to the training table. Now, the Milk Life® campaign, showcasing nutrient-rich white milk, will embark on a five-year partnership with the United States Olympic Committee. As an official sponsor, Milk Life will support the U.S. Olympic and Paralympic teams through the Rio 2016, PyeongChang 2018 and Tokyo 2020 Olympic and Paralympic Games.
MilkPEP partners with Apolo Ohno WASHINGTON, Aug. 5, 2014 /PRNewswire/ -- In April of this year, short-track speedskating legend Apolo Ohno embarked on an athletic comeback of a different sort – as an endurance athlete. He is now halfway through his training and recovery journey that will culminate at the world's most grueling endurance race: the IRONMAN® World Championship triathlon – a 140.6-mile swim-bike-run event in Kailua-Kona, Hawai'i. Ohno, an elite athlete once at the top of his sport, has had to learn how to translate his speed and power to the three disciplines of triathlon. His biggest fear? Being coined a "newbie" while racing among a field of pro athletes that compete at the highest level.