Pacific Cycle sponsors HellTrack Festival Mongoose Bikes, a brand of Dorel Industries, Inc. (TSX: DII.B, DII.A) will be the presenting sponsor of a festival based on the 1986 BMX cult classic, Rad. On June 22-24, Helltrack™, the fictional race track at the epicenter of the film, will come to life for the first time. TexPlex, a 250-acre bike park in Midlothian, TX will resurrect the excitement of the race during a three-day celebration – complete with appearances by stars the from the film, including Bill Allen, Martin Aparijo and Eddie Fiola.
Pacific Cycle signs deal with Recon Tour Hookit and Monster Energy created the Recon Tour in 2012 as a regional BMX contest series in Southern California. The mission was simple: discover, support and progress the best up-and-coming athletes in their sport. The past two years the tour has grown into a nationwide event that added structure and a vision to progress and truly identify the next unknown talent, while also supporting the professional athletes.