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Sponsor Summary is a Dallas, Texas based technology company servicing the global parking industry vertical market.'s mobile Point-of-Sale product, branded as "PRIME", enables the acceptance of credit cards and bar code validation in situ, real-time monitoring and reporting of all parking related operational functions.'s SaaS and associated hardware allows planning and reporting of parking revenue, supports dynamic pricing, inventory availability and control, attendant assignments, and provides native apps for event center's parking operations. A certified partner of Ticketmaster allow validation of Ticketmaster's unique bar codes. is founded by Dallas' parking industry veteran, George Baker.
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