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PeaksWare signs deal with USA Pro Challenge Cycling 11/2014 Lafayette, CO– August 10, 2011- TrainingPeaksTM today announced the sponsorship of the USA Pro Cycling Challenge, taking place in Colorado, August 22-28, 2011. This marks the first official event sponsorship for TrainingPeaks, the ultimate training software used by endurance coaches, athletes, pro cyclists and Olympians worldwide.