Planet Fitness partners with Million Dollar Mile HAMPTON, N.H., March 12, 2019 /PRNewswire/ -- Planet Fitness, Inc., one of the largest and fastest-growing franchisors and operators of fitness centers in the U.S., announced its sponsorship of the new physical competition series MILLION DOLLAR MILE as The Official Workout Partner, premiering March 27 at 9:00 p.m. EST on CBS. The show is brought to you by the executive producers of BIG BROTHER and SpringHill Entertainment along with Lee Metzger serving as Executive Producer and showrunner. Former NFL quarterback and Heisman Trophy winner Tim Tebow hosts with Matt "Money" Smith and ESPN reporter Maria Taylor acting as show commentators.
Planet Fitness partners with J.B. Smoove HAMPTON, N.H., Dec. 27, 2018 /PRNewswire/ -- Planet Fitness, Inc., one of the largest and fastest-growing franchisors and operators of fitness centers in the U.S., today announced that actor and comedian J.B. Smoove will headline the Company's new creative campaign, "Get Down With Your Judgement Free Self," and partner with the brand in the first quarter of 2019. The campaign, which debuts on New Year's Eve as an extension of Planet Fitness' sponsorship of Times Square's iconic New Year's Eve celebration, coincides with the Company's New Year sale, inviting everyone to join for only a $1 enrollment fee and then $10 a month with no commitment from January 1 – 15.
Planet Fitness signs deal with Penn State Nittany Lions STATE COLLEGE, Pa. – THON is guaranteed a boost in funding over the next two years from Penn State Athletics’ newest corporate partner, National Fitness Partners, which will play a significant role in the new “Blocking Pediatric Cancer” promotion during men’s basketball season.