Sponsor Summary

Speedo International Ltd. is a manufacturer and distributor of swimwear and swim-related accessories. Founded in Sydney, Australia in 1914, the industry leading company is now a subsidiary of Pentland Group. Today, the Speedo brand can be found on products ranging from swimsuits and goggles to wrist watches and MP3 players.[2] The Speedo brand is manufactured for and marketed in North America as Speedo USA by the Warnaco Group under exclusive perpetual license.[3]

Deal

06/2015

Speedo sponsors Missy Franklin USA Today reports that NCAA Champion and current World Record Holder Franklin has just signed her first major endorsement deal with Speedo, which includes the athlete being featured in the company’s ads for both swimwear and water-based fitness gear and equipment. Franklin is the first of the company’s sponsored athletes to appear across both product categories for the brand.

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