Sponsor Summary

Based in Franklin, Wisconsin and founded in 1937, Strauss Brands is a producer of meat and livestock products including veal, beef, lamb, and chorizo.

Deal

04/2018

Strauss Brands signs deal with CrossFit "Our community believes athletes must take a 360-degree approach to a healthy lifestyle," said Bruce Edwards, CrossFit Inc. COO. "Due to the physical intensity of our workouts, a critical component of a complementary diet is protein—it provides energy and fuels performance. We're proud to welcome a partner that can educate and propel our workouts forward."

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