Alcohol - Wine
One of Constellation Brands' most recent wine launches, Thorny Rose launched nationally last June. Headquartered in Washington state, the product is heavily rooted in Washington State and New Zealand varietals and is aimed at Millennials.
One of Constellation Brands' most recent wine launches, Thorny Rose launched nationally last June. Headquartered in Washington state, the product is heavily rooted in Washington State and New Zealand varietals and is aimed at Millennials.
Activity
Deal

Thorny Rose Wines signs deal with Los Angeles Food & Wine Festival 11/2014 BioThorny Rose is a different kind of wine because of the spirit that went into making it. Ready to get Thorny? Connect with us @ThornyRosewines.Thorny RoseWashingtonAppearances at Los Angeles Food & Wine 2012Lexus Grand Tasting - SaturdaySaturday 8/11, 12:00-3:00pm$150.00The Lexus Grand Tasting at Los Angeles Food & Wine is the most spectacular opportunity to enjoy over 300 wines from 200 of...Lexus LIVE On The Plaza With Wolfgang Puck & FriendsSaturday 8/11, 7:00-10:00pm$250.00An unbelievable strolling reception, capped with an extraordinary musical performance. 30 chefs and 200 wines will serve up...Lexus Grand Tasting - SundaySunday 8/12, 12:00-3:00pm$150.00The Lexus Grand Tasting at Los Angeles Food & Wine is the most spectacular opportunity to enjoy over 300 wines from 200 of...

Deal

Thorny Rose Wines sponsors Lollapalooza 11/2014 Constellation Brands, Inc. is using music to promote its new Thorny Rose wine.Thorny Rose will sponsor the Lollapalooza music festival in Chicago and is negotiating a tie-in with eight concerts by an up-and-coming indie rock band. The deals follow a partnership in late 2012 with country musician Stoney LaRue.Constellation aligned with music to promote Thorny Rose’s “approachable” positioning and tap into a key interest of Millennials, said Paige Guzman, Thorny Rose marketing ma...

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