Toyota sponsors Club América To kick off 2018, Toyota is partnering with Club América, the most celebrated and followed soccer team in North America. The sponsorship includes participation in Tour Águila, the club's annual U.S. tour. Toyota will bring fans closer to their beloved team through activities featuring players, social content and digital programs and much more.
Toyota sponsors British Olympic Association The Japanese marque will partner Team GB teams across Winter and Summer Olympic and Paralympic Games. Following the Pyeongchang Games, which begin on 9 February, the deal will activate for upcoming events in Tokyo in 2020, Beijing in 2022 and Paris in 2024.