Toys "R" Us sponsors African Wildlife Foundation African Wildlife Foundation (AWF) has announced today, on World Giraffe Day, a new partnership with Toys“R”Us®, the world’s leading dedicated toy and baby products retailer, to support conservation education for students living near critical giraffe habitats in East Africa. Fresh off its campaign and conservation efforts tied to “April the Giraffe,” whose pregnancy journey and birth of Tajiri received more than 232 million live views online, Toys“R”Us and the African conservation organization will provide students at AWF-supported schools in Tanzania and Uganda with opportunities to learn about their natural environment and local wildlife, including specific subspecies of giraffe. The partnership will support talks and activities led by wildlife rangers, such as animal footprint tracking, as well as hands-on lessons on identifying local plant and wildlife species. Students will also embark on field trips into national parks.
Toys "R" Us signs deal with Special Olympics World Games WAYNE, N.J., Jan. 29, 2015 /PRNewswire/ -- Toys"R"Us® today announced a significant expansion of its ongoing support of Special Olympics and pledged its continued leadership in advocating for children of all abilities around the world. With a $1.25 million commitment from the Toys"R"Us Children's Fund, the company will serve as a sponsor of the 2015 Special Olympics World Games, which will welcome 7,000 athletes and 3,000 coaches representing 177 countries, to Los Angeles, CA from July 25 to August 2. Held every two years, the World Games is the flagship event of the Special Olympics movement and will be the year's largest sports and humanitarian event. The 2015 World Games marks the first time in 16 years that the Summer World Games have been held in the U.S.