Treasury Wine Estates signs deal with NBA China Treasury Wine Estates and NBA China announced today a new multiyear marketing partnership making Wolf Blass, Treasury Wine Estates’ leading Australian wine brand, the Official Wine Partner of the NBA in Greater China, including mainland China, Hong Kong, Taiwan and Macau.
Treasury Wine Estates sponsors Chopped Grill Masters NAPA, Calif., July 8, 2015 /PRNewswire/ -- Beringer Founders' Estate, the winery's most widely distributed tier of wines, debuts new packaging this month. The Founders' Estate collection of wines includes nine varietals, all sourced from premier California vineyards, crafted to enjoy immediately and pair well with a variety of dishes. The bold new packaging is inspired by the heritage of Beringer dating back to its establishment in 1876, with a modern update that consumers will find particularly appealing on shelf. The wines reflect the quality that Beringer has long been known for, at a price point that makes them ideal for everyday indulgence.