ViewSPORT signs deal with Tough Mudder 04/2019 Rochester, New York. Tough Mudder, announced today a new partnership with ViewSPORT®, a sweat-activated fitness apparel company based in Rochester NY, to become the “official” sweat-activated technology partner of Tough Mudder. ViewSPORT will be offering Tough Mudder event participants worldwide an exclusive sweat-activated technology training shirt for all events through www.viewsport.com.
ViewSPORT signs deal with Ironman Series 04/2019 TAMPA, Fla. / Rochester, NY – IRONMAN, a Wanda Sports Holdings company, announced a new multi-year global partnership today with sports apparel company ViewSPORT® to become the Official Recreational Apparel Partner of IRONMAN. ViewSPORT will also be the title sponsor for the IRONMAN® Lake Placid triathlon taking place on Sunday, July 28, 2019.