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Yokohama

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Sponsor Summary
The Yokohama Rubber Company, Limited is a tire company based in Tokyo, Japan. The company founded and started in 1917 in a joint venture between Yokohama Cable Manufacturing and B.F. Goodrich. In 1969 the company expanded to the United States as Yokohama Tire Corporation. The Aspec A300 was the driving force behind its tremendous rise. Branding, especially in Japan, will often use "ADVAN" instead of Yokohama. ADVAN wheels and tires have a strong presence in the aftermarket scene worldwide.
Deal
11/2020
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Yokohama partners with United States Auto Club

Read more at https://usacracing.com
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Deal
04/2018
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Yokohama signs deal with Football Club USA Officially completed on March 1, the partnership with Yokohama Tire Corporation is for an initial term of two years and begins at the start of the 2018-19 season. It will see the Yokohama brand appearing on all official game jerseys for up to 2,500 FCUSA youth soccer players in Massachusetts, Maryland, New Jersey, New York, Pennsylvania and Texas. PUMA & Soccer.com will remain in place as the clubs’ existing apparel and service providers.

Read more at https://thefootballclubusa.com
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Deal
06/2017
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Yokohama partners with Nitro World Games As part of the partnership, the company will sponsor the Skate Best Tricks competition at the second annual event, which will crown world champions in action sport disciplines such as FMX, BMX, Skate and Scooter. NBC will televise the Nitro World Games in primetime on June 24.

Read more at www.moderntiredealer.com
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