American Express signs on as official sponsor for The Today Show
Participating in this sponsorship deal:
About Sponsor:
American Express Company or AmEx, is an American multinational financial services corporation headquartered in Three World Financial Center, Manhattan, New York City, New York, United States. Founded in 1850, it is one of the 30 components of the Dow Jones Industrial Average. The company is best known for its credit card, charge card, and traveler's cheque businesses. Amex cards account for approximately 24% of the total dollar volume of credit card transactions in the US, the highest of any card issuer.
About Property:
Today (also called The Today Show) is a daily American morning television show that airs on NBC. The program debuted on January 14, 1952. It was the first of its genre on American television and in the world, and is the fifth-longest-running American television series.