November 04, 2015
Anheuser-Busch InBev signs on as official sponsor for National Football League

Participating in this sponsorship deal:

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The deal is valued at more than $1.4 billion, more than a 15% increase over AB InBev’s current six-year agreement with the league, according to people familiar with the sponsorship. It was negotiated during the brewer’s window for renewal talks with the NFL. It runs through the...
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