Snapshot
July 21, 2016

Bell Canada signs on as presenting sponsor for Northern Arena

Participating in this sponsorship deal:

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About Sponsor:

Bell Canada is a Canadian telecommunications and media company headquartered in Montreal, Quebec. Including its subsidiaries such as Bell Aliant, Northwestel, Télébec, and NorthernTel, it is the incumbent local exchange carrier for telephone and DSL Internet services in most of Canada east of Manitoba and in the northern territories, and a major competitive local exchange carrier for enterprise customers in the western provinces. Its subsidiary Bell Mobility is one of Canada's "big three" mobile telecommunications providers, while Bell TV providess direct-to-home satellite TV service. Bell Canada's principal competition is Rogers Communications in a majority of its service territory. The company, which serves a total of over 13 million phone lines, is headquartered at the Campus Bell complex in Montreal, Quebec.

About Property:

Northern Arena is a world-class eSports competition for professional gamers in Canada. Hosting live and online qualifiers throughout the year, Northern Arena will connect millions of gaming fans from Canada and around the world with competitions streamed globally and live spectator events across the country. Professional competitions will host 8-32 teams per event in a PC, console or mobile game tournament with professional eSports stars competing for prize pools of more than $200,000.

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TORONTO, July 21, 2016 /CNW/ - The Canadian League of Gamers, the company behind Northern Arena, a world-class eSports competition for professional gamers, has named Bell the League's Title Sponsor for 2016. The marketing partnership includes provision of Bell's industry-leading broadband network services to enable Canadian eSports teams to compete against the world's top talent as well as event coverage on Bell Media's TSN and RDS platforms.
Read more at finance.yahoo.com »
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