Snapshot
August 11, 2017

Bud Light signs on as official sponsor for Texas Kickoff

Participating in this sponsorship deal:

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About Sponsor:

Bud Light is a brand under Anheuser-Busch, a wholly owned subsidiary of Anheuser-Busch InBev, which is the largest brewing company in the United States, with a market share of 49.2%. The company operates 12 breweries in the United States and nearly 20 in other countries.

About Property:

The annual game held at Houston's Reliant Stadium will match-up premier college football teams from around the country to kick off the college football season. In the inaugural game, Mississippi State from the Southeastern Conference will face Oklahoma State from the Big 12 Conference on Saturday, August 31. Kickoff is slated for 2:30 p.m. CST on ABC and ESPN2.

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