Citizen Watches signs on as official sponsor for U.S. Open Series
Participating in this sponsorship deal:
About Sponsor:
Citizen Holdings Co., Ltd. (TYO: 7762) is the core company of a Japanese global corporate group based in Tokyo, Japan. The company was originally founded as Shokosha Watch Research Institute in 1918 and is currently known as the manufacturer of CINCOM precision lathe machine tools as well as CITIZEN watches. The trade name originated from a pocket watch CITIZEN sold in 1924. It is one of the world's largest producers of watches.
About Property:
The US Open Series is the six-week summer tennis season linking 10 ATP World Tour and WTA Tour tournaments together. The Series leads to the US Open. It is often referred to as the U.S. or North American hard court season.
LYNDHURST, N.J., Sept. 2, 2014 /PRNewswire/ -- Citizen Watch Company of America announces that it has come to an agreement with The United States Tennis Association (USTA) to extend its long-standing partnership. The new deal, set to commence in 2015, will provide Citizen with expanded brand visibility throughout the USTA Billie Jean King National Tennis Center (NTC) grounds and an enhanced presence on US Open digital platforms, while continuing their position as the Exclusive Timekeeper for the tournament. Citizen will also become the Official Timekeeper of the Emirates Airline US Open Series and will have a presence at all U.S.-based Series' tournaments. In addition to Citizen's presence within the US Open and Emirates Airline US Open Series, the brand will be integrated into the USTA's future "Home of American Tennis" within the Lake Nona region of Orlando, Florida.
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