Continental Tire signs on as official sponsor for USC Trojans Athletics
Participating in this sponsorship deal:
About Sponsor:
Continental AG, internally often called Conti for short, is a worldwide leading German manufacturer of tires, brake systems, vehicle stability control systems, engine injection systems, tachographs and other parts for the automotive and transport industries. The company is based in Hanover, Germany. It is the world's 4th largest tire manufacturer after Bridgestone, Michelin and Goodyear. It was founded in 1871 as a rubber manufacturer, Continental-Caoutchouc und Gutta-Percha Compagnie. After acquiring Siemens VDO, it has become one of the top 5 automotive suppliers in the world.
About Property:
The USC Trojans are the athletic teams representing the University of Southern California in Los Angeles, California. While the men's teams are nicknamed the Trojans, the women's athletic teams are referred to as either the Trojans or Women of Troy . The program participates in the Pacific-12 Conference and has won 116 team national championships, 94 of which are NCAA National Championships. USC's cross-town rival is UCLA, with whom there is fierce athletic and scholastic competition. However, USC's rivalry with Notre Dame predates the UCLA rivalry by three years. The Notre Dame rivalry stems mainly from the annual football game played between these two universities and is considered the greatest intersectional rivalry in college football.