Electronic Arts signs on as presenting sponsor for Bud Light Super Bowl Music Fest
Participating in this sponsorship deal:
About Sponsor:
Electronic Arts, Inc. is a major American developer, marketer, publisher and distributor of video games. Founded and incorporated on May 28, 1982 by Trip Hawkins, the company was a pioneer of the early home computer games industry and was notable for promoting the designers and programmers responsible for its games. It is one of the largest video game publishers in the world.
About Property:
The Bud Light Super Bowl Music Fest, started in 2019, is a three-night music festival taking place prior to the Super Bowl. In 2019, the Bud Light Super Bowl Music Fest will be held Thursday, January 31st through Saturday, February 2nd at Atlanta’s fully transformed, premium, sports and live entertainment venue State Farm Arena.