Snapshot
November 06, 2014

Flagstar Bank signs on as official sponsor for Detroit Red Wings

Participating in this sponsorship deal:

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About Sponsor:

Flagstar Bancorp, Inc. operates as the holding company for Flagstar Bank, a federally chartered stock savings bank. Flagstar is the largest publicly traded savings bank headquartered in the midwest United States. Flagstar is also a leading mortgage lender and a national leader in the wholesale mortgage business. The bank was chartered in 1987 under the name First Security Savings Bank, FSB. A small savings bank in nearby Jackson, Michigan, Security Savings Bank, was purchased in 1994. The banking charters of First Security Savings Bank and Security Savings Bank were merged in 1996, and the bank was renamed Flagstar. An initial public offering for Flagstar Bancorp, Inc. common stock was held in April 1997, and listed on the NASDAQ Stock Market under the symbol FLGS. The company's securities' listings moved to the NYSE on July 13, 2001.

About Property:

The Detroit Red Wings are a professional ice hockey team based in Detroit, Michigan. “Hockeytown” for a reason: - Member of the NHL’s “Original Six” - 11-time Stanley Cup Champion, the most of any American NHL franchise - 22-year active playoff streak, currently the longest active streak in North American professional sports - 66 members in the Hockey Hall of Fame - 20,066 seat capacity at Joe Louis arena - Every home game has been sold out since December 2010 - 2013: Most nationally-televised team in the NHL - Metro Detroit’s affinity for the NHL is twice that of the rest of the country (Scarborough Research, R2 2013) - Our fans are educated and affluent: Average HHI of $82,000 and 38.1% are college graduates (Scarborough Research, R2 2013) It’s more than hockey - What makes a partnership with Olympia Entertainment unique is our ability to combine our multiple sports and entertainment assets. Our total annual reach: - 5 iconic venues: Joe Louis Arena, Comerica Park, The Fox Theatre, The City Theatre, and the Sound Board at Motor City Casino Hotel - 350+ ticketed events - 10 Million+ guests in attendance

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DETROIT –  The Detroit Red Wings today announced that Flagstar Bank has signed a three-year contract to be an Official Partner of the team. The agreement covers a wide range of branding, media, and hospitality opportunities, as well as special incentives for fans.
Read more at redwings.nhl.com »
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