Henry Repeating Arms is a firearms manufacturing company. As of 2013, Henry Repeating Arms ranked in the top 5 of all long gun manufacturers, and 7th overall in total firearms production, manufacturing over 300,000 firearms annually. The company is the leading lever action manufacturer
Road America is a road course located near Elkhart Lake, Wisconsin known as America's National Park of Speed on Wisconsin Highway 67. It has hosted races since the 1950s and hosts races in the NASCAR Nationwide Series, American Le Mans (Road America 500), SCCA Speed World Challenge Series, Grand-Am, IMSA, TransAm, Ferrari Challenge, ASRA, and AMA Superbike series. There is also a Motorplex on site which hosts karting and Supermoto events, as well as an off-road course. The venue hosts over 500 events annually and gets over 800,000 visitors per year.