NEW YORK, March 01, 2018 (GLOBE NEWSWIRE) -- The Madison Square Garden Company (NYSE:MSG) and leading premium streaming service Hulu, announced today a multi-faceted marketing partnership that includes naming rights to The Theater at Madison Square Garden. The celebrated theater will now be known as The Hulu Theater at Madison Square Garden, with Hulu branding and content fully integrated across the venue, as well as MSG’s digital and promotional platforms.