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November 06, 2014

L'Oreal signs on as official sponsor for National Hockey League (NHL)

Participating in this sponsorship deal:

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About Sponsor:

The L'Oréal Group is the world's largest cosmetics and beauty company. With its registered office in Paris and head office in the Paris suburb of Clichy, Hauts-de-Seine, France, it has developed activities in the field of cosmetics. Concentrating on hair colour, skin care, sun protection, make-up, perfumes and hair care, the company is active in the dermatological and pharmaceutical fields and is the top nanotechnology patent-holder in the United States.

About Property:

The National Hockey League (NHL; French: Ligue nationale de hockey—LNH) is a professional ice hockey league in North America, currently comprising 31 teams: 24 in the United States and 7 in Canada. The NHL is considered to be the premier professional ice hockey league in the world,[3] and one of the major professional sports leagues in the United States and Canada. The Stanley Cup, the oldest professional sports trophy in North America,[4] is awarded annually to the league playoff champion at the end of each season.

Read More
MONTREAL / TORONTO -- L'Oréal Paris Men Expert has entered into a three-year partnership with the National Hockey League (NHL®) for the 2013-14 season, marking the beauty brand's first sports sponsorship. The number one skin care brand in Canada will encourage NHL fans to 'up their game' on and off the ice via a digital campaign and an exclusive NHL.com video series.
Read more at www.nhl.com »
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