Snapshot
December 12, 2018
Mercedes-Benz signs on as official sponsor for UCI

Participating in this sponsorship deal:

Open uri20141112 50798 1wp90m8 Union cycliste internac logo
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On the occasion of the market launch of the X-Class, Mercedes-Benz Vans is extending its commitment to sports: next to triathlon and surfing, the brand with the star is now also supporting the trend sport of mountain biking. At the core of the commitment is the partnership with the Union Cycliste Internationale (UCI). From 2018 the Mercedes brand will become presenting sponsor of the the UCI Mountain Bike World Championships and title sponsor of the UCI Mountain Bike World Cup. The new X-Class will be present at the races, accompanied by a number of marketing initiatives.
Read more at https://media.daimler.com »
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